Our New Pricing: A Base Plan Plus Pay-Per-Variant

When we first launched our subscription model, it was a flat monthly fee that included everything. Simple, but not fair. Some users needed just one great CV, while others were actively job hunting and creating dozens of variants. Charging everyone the same price meant that casual users were subsidizing power users, and that never felt right.

We wanted a model where you pay for what you use. A price that is low enough to be a no-brainer for anyone serious about their job search, with the flexibility to scale up only when you need more. So we redesigned our pricing from the ground up.

The new model is simple. For €2.99 per month, you get full access to Bliply: unlimited CV regeneration, all eight templates, no watermark, priority support, and one job-specific variant included. That single variant is enough for many users who are targeting a specific role.

When you need more variants, whether you have found several interesting vacancies or you are in an active job search, each additional variant costs €1.99 as a one-time purchase. No recurring charges for variants you are not using, no complicated tier upgrades, no surprises on your bill.

Each variant comes with a tailored CV and a matching motivation letter, both customized for the specific job you are applying to. So that €1.99 gets you two professional documents ready to submit.

Job searching is not a constant activity. You might spend two intense weeks applying to ten positions, then pause for months after landing interviews. A high flat monthly fee penalizes you during quiet periods, while a per-variant model aligns your costs with your actual activity.

This model also removes the pressure to 'get your money's worth' from an expensive subscription. With a low base price, you never feel guilty about a month where you did not use the product much. And when you are actively applying, the per-variant cost is low enough that it never feels like a barrier.

From our side, this pricing lets us keep the base subscription extremely affordable while still building a sustainable business. Users who create more variants generate more value from the platform, so it is natural that they contribute more. Everyone wins.

We still offer a free tier for people who want to try Bliply before committing. Free users can generate one master CV through our guided chat, complete with a professional template. The free version includes a small watermark and does not include variants or motivation letters, but it gives you a real sense of what the platform can do.

The free tier is genuinely useful, not a crippled demo. If you just need a single, solid CV and do not mind the watermark, you can use Bliply without paying anything. We would rather have happy free users who recommend us than frustrated ones who feel tricked into upgrading.

The beauty of this model is that it scales naturally. A student applying for their first internship might only need the base plan with one variant. A seasoned professional exploring multiple opportunities might create five or ten variants in a month. Both users pay a price that reflects their actual usage.

We believe pricing should be transparent, predictable, and fair. No hidden fees, no confusing tier matrices, no penalties for downgrading. Just a low monthly base and a small per-variant cost when you need it. That is the kind of pricing we would want as customers ourselves, so that is what we built.